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The Fourwinds Marina : a case study / produced by Indiana University Audio-Visual Center.
Date
1976
Main contributor
See Other Contributors
Summary
Details issues and problems of management strategy involved in the operation of a large inland lake marina, based on a written case study. Discusses management problems, such as unplanned involvement of developers in the operation of the marina, unanticipated rapid growth rate, insufficient expansion capital, and inattention to customer satisfaction in a service industry.
Contributors
Hegarty, W. Harvey; Kelsey, Harry, Jr.; Indiana University, Bloomington. Audio-Visual Center
Publisher
Indiana University Audio-Visual Center
Genres
Documentary films.; Educational films.; Nonfiction films.; Short films.; Case studies.
Subjects
Marinas; Management
Locations
Indiana; Monroe County
Collection
IUL Moving Image Archive
Unit
IUL Moving Image Archive
Language
English
Physical Description
1 film reel (25 min.) : sound, color ; 16 mm
Notes

Case study authors/ presenters, W. Harvey Hegarty, Harry Kelsey, Jr.

Statement of Responsibility

produced by Indiana University Audio-Visual Center.

Other Identifiers
Catalog Key: 7810981; Other: GR00425589; MDPI Barcode: 40000003371079; MDPI Barcode: 40000003371061; MDPI Barcode: 40000003371087; OCLC: ocm06224788; OCLC: 6224788