American Institute of Architects "PSA"

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Metadata

Date
19uu
Main contributor
American Institute of Architects
Summary
A public service announcement from the American Institute of Architects (AIA) in which the song "America the Beautiful" plays ironically over still images of trash, poverty, and destitution in an inner city ghetto. An offscreen male narrator says that if the viewer does not think the song and pictures go together, they need to "change the pictures." The narrator states that the AIA is "trying to" enact this change. Submitted for the Clio Awards.
Genre
Television commercials
Collection
Clio Awards
Unit
IUL Moving Image Archive