Join Shimon Sarraf, NSSE Assistant Director for Survey Operations, to learn more about the relationship of incentives and campus promotions to response rates. Based on recent research presented at the AIR Annual Forum in spring 2014, this webinar will focus on answering the following questions: a. What kinds of incentives do participating NSSE institutions typically use? b. Which ones appear to be most effective at increasing student participation? c. What impact do campus promotional campaigns have on response rates ?d. For those that invest in promotional campaigns, how do they implement them and who is involved?