Indiana University
Too Tough to Care / Lawren Productions, Inc
- Date
19uu
- Main contributor
See Other Contributors
- Summary
-
Satirically dramatizes the selection by a cigarette company of an advertising campaign in the light of evidence that smoking is related to the incidence of lung canger. Pictures a number of advertising approaches which are rejected. Shows the selected campaign, which appeals to those who are "too tough to care" about lung cancer and other smoking connected ills.
- Contributor
Indiana University, Bloomington. Audio-Visual Center
- Collection
IUL Moving Image Archive
- Unit
IUL Moving Image Archive
- Language
English
- Physical Description
1 film reel (22 min.) sound,color; 16 mm
- Notes
Local Note
Gift to the IUB Libraries from Instructional Support Services.
Statement of Responsibility
Lawren Productions, Inc
- Other Identifier
Catalog Key: 7825847
Access Restrictions
This item is accessible by: the public.
