- Date:
- 1969
- Main contributors:
- Eaton's
- Summary:
- Someone running down a dirt road in a see-through white top and white pants with red silk wrapped around some of it. She has red diaphanous fabric in her hands that she waves as she runs around a sandy area with a smile. Another person with an elaborate hair updo and a colorful dress puts a jug on her shoulders and walks near a waterfall's edge. She holds out the jug to collect water, then we just see her feet as she walks over rocks to the other side of the creek. Woman on a rock with lots of jewelry on, looks to camera and then runs away. Another woman looks as if she's yelling as she arrives at an elevation peak. There's a woman leaning with one leg against a tree in a black catsuit and lots of jewelry. She looks to camera through the jewelry. We see the sun and then the silhouette of a rocky path with a person walking on it.
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- Date:
- 1960
- Main contributors:
- Ford
- Summary:
- Young boy with a red hat drags a sled into his snow-covered yard then runs up to his mother at the door putting up a wreath. They both look to the driveway excited. The Ford station wagon parks in the front of the house. A man and boy wearing thick coats step out of the car and head to the back as the mother and son walk up to them. The man takes out a huge tree from the back and the other boy grabs a large gift box before everyone walks inside. The station wagon is parallel parked on a busy street with people walking around the sidewalk. A man comes out of the toy shop right next to the car and puts a sled into the back trunk. We see a bunch of other gifts in the trunk. A family smiles as they look out their window at carolers singing. Once done singing everyone waves at the family and they wave back as the carolers begin to leave. We look at the wood paneling and the announcer talks about the details of the car as all of the carolers get into it. The couple in the house are on the front porch waving as the carolers drive away.
- Date:
- 1960
- Main contributors:
- Ford
- Summary:
- Alice from Alice in Wonderland in her signature blue and white pinafore dress is standing in front of an ornate, gilded mirror. She walks through the ‘looking glass’ into another dimension. We see seven station wagons on a gravel area in a garden full of white flowers and sculptured greenery. There’s a castle far off in the background. Someone in a walrus costume greets her and displays the cars with his hands. In one vehicle we have the king in the passenger seat. In another a person in a two of Hearts costume comes over to the car and opens the trunk. Several more people in card costumes start to unpack everything in the back, including a boat. There are six people in another vehicle, all wearing card costumes except for the Queen of Hearts in the very front. The announcer talks about the benefits of each station wagon and then goes through with names for all of them while more characters in costumes walk through the frame. The title ‘ Ford Wagon Wonderland’ appears at the end.
- Date:
- 1960
- Main contributors:
- Ford
- Summary:
- Four planes fly in formation, we then see a set of buildings below them. The announcer says this is the US Air Force Academy. We see at least a hundred men in military uniform marching in formation in different groups. Someone in a blue uniform and a badge has a falcon on his wrist and he lets it loose. We follow its flight as it comes back to its owner. In the background a Ford Falcon is driving in the car behind them on the road. There’s a man in a suit in the car and the announcer talks about how this car took part in Experience Run USA for the past three years so it's been heavily tested. We see cadets out on the lawn in white uniforms with rifles as they go into formation and all march together. The car drives next to an Air Force plane on the tarmac. A man in uniform exits the vehicle and some couples and one man surround him and the car and they begin to ask questions about mileage and spaciousness. All six people then load up into the car and drive off together. We see them on an empty road driving towards a mountain landscape. The falcon on the man’s wrist sits and adjusts itself in the foreground. A patriotic instrumental is playing in the whole ad.
- Date:
- 1960
- Main contributors:
- Ford
- Summary:
- An office building at night, streetlamps, floodlights, and a fancy chandelier are displayed as the announcer talks about the fun of night life. In a lobby two very fashionable couples meet and the announcer talks about Vogue fashion trends, specifically silk brocade suits. There's mention of other textiles and fashion trends throughout the ad. They then go outside and see a Ford Galaxie with friends in it, one couple goes in the backseat and the car is talked about more. Cut to people getting off a yacht and a dinner is set out the docks with very fashionable people. The Ford Thunderbird pulls up nearby and two couples walk towards it talking to the driver and marveling at the car. Then at a carousel in the park a couple is having a great time when their friends pull up in a Ford Falcon. Two couples walk over to the couple in the car and all fit inside as they drive away. At the end the announcer says that Vogue endorses the Fords for being fashionable.
- Date:
- 1960
- Main contributors:
- Pontiac
- Summary:
- A woman cleans her gleaming car near a cutout that says Midge’s driving school. A man walks onto screen, they are both wearing overcoats and hats, her coat is fur-trimmed. He asks if she is Midge, and the announcer lets us know she teaches driving to men. The man introduces himself as Arthur. He marvels at her car, the Pontiac Bonneville Vista, he starts talking about the car's features. She’s surprised by his knowledge and urges him to continue on, saying that it seems he already knows so much about driving. After he describes all the features and sides of the car she gives him the keys to it. We see them driving around in the car, taking several turns to better illustrate the wide-track wheels stability on curves. We hear the voiceover of Arthur as he describes the vehicle further. He almost goes down a closed off road but Midge screams for him to stop. They are both standing in front of the car with the hood open getting closer and closer as he declares his love for her and her car. He closes the hood and Midge tells him about going somewhere to have dinner and get married the three of them, including the car in her count. They embrace but don’t kiss as we cut to them driving away and the announcer talks about Midge and Arthur’s future.
- Date:
- 1960
- Main contributors:
- Renault Dauphine
- Summary:
- We are eye-level with a poodle as the woman holding it turns in heels and we see her as she walks down a street. She's wearing all black and is dressed very fashionably. A man comes out of a building and looks after her describing her looks before telling us he's talking about his Renault Dauphine. We see him driving it around the town and in muddy and rougher terrain as we hear his voice describe all the benefits of the car. He compares the car to a Grand Prix winner and mentions how his Welsh ancestry appreciates the thriftiness of the car. He's on the street we first saw him on at the end of the ad standing next to his car, the woman we saw before walks by in the opposite direction. He again starts to talk about what we assume is her appearance when he confirms once more he's talking about the car.
- Date:
- 1960
- Main contributors:
- Buick
- Summary:
- A woman drops off her husband at the train station in a Renault Dauphine. The announcer addressing girls says that this car makes driving fun again. We then see her at the grocery store fitting into a small parking spot in her car and we cut to her picking up her daughter in front of school. She uses her breaks to stop for kids crossing the street and drives with a smile on her face down a road empty of other cars. The announcer talks about the benefits of the car as she drives around and parks again. Her daughter gets out of the car and onto the sidewalk smiling. The woman in the driver's seat is parked and reading a book when someone above puts a briefcase in front of her. She looks up and we see through the sunroof her husband is back from his trip. He has a hat and suit on. She takes his briefcase to put into the backseat and then moves to the passenger seat as he gets into the front seat of the car. We see the Renault Dauphine name over a sketch of America.
- Date:
- 1960
- Main contributors:
- Rocket
- Summary:
- Blocks with letters on them come on screen. They spell out ‘Mighty Satisfying’ from above, but on the right they say ‘Rocket Oldsmobile’. Each of the sides open up like a door to show a tiny car inside. Each of the cars comes out with a driver. All of this is accompanied by musical cues. A woman in a majorette costume appears with a baton in one hand, she blows a whistle. She starts walking and doing a routine with her baton as she walks across a line of Oldsmobiles that are pulling up next to her. An announcer introduces the Oldsmobile. She twirls the baton and points, we then see the cars in the lineup start to drive forward. She continues to march as the cards advance from behind her, they split off into two groups making room for her to continue dancing in the middle. We see the cars continuing to drive in formation. She marches between them more and then they start to crisscross each other before driving in a circle around her. We see the cars back in their square letter boxes and the doors close to each as the ad ends.
- Date:
- 19uu
- Main contributors:
- Safety Belt Task Force
- Summary:
- A public service announcement from the Safety Belt Task Force in which a girl sitting in a rocking chair recounts her struggles following her father's death in a car crash. The girl angles her face toward the camera to reveal a scar from the accident, while an offscreen male narrator urges the viewer to wear a seat belt. Submitted for the Clio Awards.