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An advertisement for Calgon bath oil beads in which a woman in ancient Greek robes wanders around ruins outside the Parthenon and takes a bath using the product in an open-air tub. An offscreen male narrator compares the moisturizing effects of the product to the perfection of the god Aphrodite. Submitted for the Clio Awards.
An advertisement for Jax Beer in which an animated kangaroo orders the beer at a restaurant and begins conversing with the waitress. The voice work was done by future film directors Mike Nichols and Elaine May, who comprised the popular improvisational comedy duo Nichols and May in the early 1960s. Submitted for the Clio Awards.
An advertisement for Lionel toy train sets in which an offscreen narrator tells the story of a thwarted train robbery in the Old West as enacted by Lionel train sets and figurines. The camera pulls back to reveal a young boy overlooking and playing with the train set. Submitted for the Clio Awards.
An advertisement for Old Home bread in which an offscreen singer performs a ballad about an Old Home truck driver who attends a volunteer fireman's ball with his girlfriend. One of the winners of the 1976 Clio Awards.
An advertisement for Hamm's beer in which an animated band of bears called the Bearcats play a song, interspersed with live-action footage of people drinking beer at a club. Submitted for the Clio Awards.
An advertisement for Thom McAn's Cha Cha boots in which people wearing the shoes dance as an offscreen male vocalist sings a jingle. Submitted for the Clio Awards.
An advertisement for Lux soap in which an offscreen male narrator tells a woman who is fearfully wrapping her head in a towel that she no longer needs to worry about drying out her face when washing with soap. The narrator describes the moisturizing lather of the product over an animation of a lotion bottle and shots of the woman applying soap to her face. Submitted for the Clio Awards.
Introduces Duro Ladipo, the founder, director, playwright, composer, and principal male actor of the Duro Ladipo Traveling Theatre Company of Oshogbo, Nigeria. Explains how Ladipo became interested in drama and music. Shows members of the company touring Nigerian villages.
Presents an introduction to Anne Sexton and a view of her poetry. Describes how she began writing poetry and includes her reading "Her Kind," "Self in 1958," "Ringing the Bells," "The Addict," "Young," "Those Times," "Little Girl, My String Bean, My Lovely Woman," and "Live."
Episode 49 of Thinkabout, a series of sixty programs to help students in 5th and 6th grade become independent learners and problem solvers by strengthening their reasoning skills and reviewing and reinforcing their language arts, mathematics and study skills. The series is broken up into thirteen themes: Finding Alternative, Estimating & Approximating, Giving & Getting Meaning, Collecting Information, Finding Patterns, Generalizing, Sequence and Scheduling, Using Criteria, Reshaping Information, Judging Information, Communicating Effectively and Solving Problems.
An advertisement for Aunt Jemima Pancake and Waffle Mix accompanied by a jingle sung by children to the tune of "Yellow Bird." The scene depicts children eating pancakes prepared in different ways. The scene ends with a man narrating and a close-up of the product and a "Q" that represents the Quaker Oats Company.
An advertisement for 4711 Original Eau de Cologne in which a jingle plays over various scenes of people biking, picnicking, sitting at cafes, and doing office work. Submitted for the Clio Awards International category.
Records the poetry and personality of Gwendolyn Brooks and the Chicago environment which provided the sources for most of her materials. Features Miss Brooks reading several of her poems, each accompanied by scenes of the people or locale described. Examines her method of working, the things she finds most pleasant in life, and the thrill of winning the 1950 Pulitzer Prize for poetry.
Episode 5 from Bread and Butterflies, a project in career development for nine-to-twelve-year-olds. Based on two years of planning by educators and broadcasters, the project included 15-minute color television programs, a comprehensive Curriculum Guide, and in-service teacher's program, and international program, and workshop materials. Bread and Butterflies was created under the supervision of the Agency for Instructional Television, through the resources of a consortium of thirty-four educational and broadcasting agencies with assistance from Exxon Corporation.
Episode 3 from the AIT series On the Level. The series is designed to help young people understand what is happening to them as they grow up and to encourage their active participation in the hard work of adolescence-reaching maturity through social and personal growth. The twelve programs dramatize common teenage concerns like love, stress, conflict. and changing relationships with family and friends. The problem situations stimulate reflection and discussion about alternative courses of action for different individuals: the many approaches to problems, the many solutions.
Delegates from India, Korea, Norway and the United Kingdom thrash out the controversial question of U.N. membership for Red China in a lively discussion during this program. "Actually it is not a question of whether we like a country or its government. The fact is that it—the country—should be recognized," Norway says and the Korean delegate comes back with, "Nations that don’t love peace should not be admitted to the U.N." The conversation swings into a second heated discussion on the effectiveness of competition between the United States and Russia to aid underdeveloped countries.
Episode 2 from the series Self Incorporated, a 15-program television/film series. Self Incorporated is designed to stimulate classroom discussion of critical issues and problems of early adolescence. It aims at helping 11- to 13-year-olds cope with the physical, social, and emotional changes they are experiencing. Self Incorporated was created under the management of the Agency for Instructional Television through the resources of a consortium of 42 state and provincial educational and broadcasting agencies, with additional assistance from Exxon Corporation.
An advertisement for Tonka toys in which a male narrator holding a toy truck addresses the camera about a previous Tonka commercial in which a child claimed their toy was broken by an elephant stepping on it. The narrator places the toy truck on the floor and has an elephant stand on it without breaking it. An ending title card boasts, "A toy shouldn't break just because a child plays with it." One of the winners of the 1975 Clio Awards.
An advertisement for Dodge Dealers of L.A. narrated by a man that says, "Dodge puts pep in your driving." The scene depicts a Dodge 426 cu muscle car with Dodge Dealers decals whipping through dirt roads. The car comes to a stop at the end, to reveal an old lady at the wheel who says, "We put a Dodge in our garage, honey."
An advertisement for 7 Up featuring the folk music group the Kingston Trio as circus promoters. The Trio sings to a crowd of patrons about a trapeze artist called "Lovely Louise." One of the trio climbs up a ladder to give Louise a 7 Up, only to fall off in shock upon discovering she looks like a man. Submitted for the Clio Awards. (Note: ad contains an instance of transphobia.)
An advertisement for Pure Magic lipstick by Max Factor in which a grid of close-up shots of women's lips sing a jingle. At the end of the song, the shots of women's lips are replaced by close-up shots of the product on display. One of the winners of the 1975 Clio Awards.
An advertisement for Tetley tea bags in which an animated man stands on a live-action table and describes the perforations in each tea bag. A group of other animated men perform a folk dance around a kettle while holding bags of tea. One of the winners of the 1976 Clio Awards.
An advertisement for Zest soap in which a woman in voiceover narration describes the shampoo-like lather of the product as she uses it during a shower. Submitted for the Clio Awards.
An advertisement for 7 Up featuring the folk music group the Kingston Trio as cowboys in an old western town. The Trio sings about shooting a bartender after he serves them the wrong drink after they request 7 Up. One of the Trio ends up imprisoned in a chain gang as the other two drink bottles of 7 Up nearby. Submitted for the Clio Awards.
An advertisement for 7 Up featuring the folk music group the Kingston Trio in a small mountain town. The Trio sings about buying bottles of 7 Up from a woman selling them outside her shop. A man being chased by a law officer gives the officer some 7 Up to call a truce. Submitted for the Clio Awards.
An advertisement for McDonald's in which a mother takes her two daughters to eat at the restaurant after her husband leaves for an extended trip. A jingle plays over a scene of mother and daughters eating, while the woman states in voiceover narration that McDonald's makes it easier for her during times when she has to be "both the mother and the father." One of the winners of the 1973 Clio Awards.
An advertisement for Marx's miniature Golden Guns toys in which a young boy hovers over a lineup of men from various historical eras (including soldiers, detectives, and cowboys) who are all holding different guns. An offscreen narrator describes the toy line as each of the guns is featured in close-ups. Submitted for the Clio Awards.
An advertisement for My Sin by Lanvin in which a woman holding a black cat addresses the camera and highlights the different lines of My Sin fragrances. The products described include My Sin Spray Mist, My Sin Eau de Lanvin, My Sin Perfume, and a purse sized flacon designed by Cartier. Submitted for the Clio Awards.
An advertisement for Calgon Bouquet bath and beauty products in which an offscreen male narrator describes how the American woman is able to move between various social roles. A woman takes a bath using the product as the narrator describes how Calgon Bouquet is a beauty treatment that allows the user to relax. Submitted for the Clio Awards.
An advertisement for Cadbury Caramilk chocolates in which Leonardo Da Vinci pauses from painting the Mona Lisa to try to explain how Cadbury gets soft caramel into the center of its chocolates. As he speaks, the model for the Mona Lisa samples a Cadbury chocolate and smiles, prompting Da Vinci to urge her to hold the expression. One of the winners of the 1975 Clio Awards.
An advertisement for Celanese Fortrel polyester in which a man wearing Haggar-brand double-knit polyester slacks runs alongside a wild lion and tiger. An offscreen male narrator describes how the flexible slacks allow men to let loose. One of the winners of the 1971 Clio Awards.
Men and women dance wearing different clothes in each scene. In the background, a song plays asking, "who did it". The commercial ends with Louis Miller saying he did it.
Episode 44 of Thinkabout, a series of sixty programs to help students in 5th and 6th grade become independent learners and problem solvers by strengthening their reasoning skills and reviewing and reinforcing their language arts, mathematics and study skills. The series is broken up into thirteen themes: Finding Alternative, Estimating & Approximating, Giving & Getting Meaning, Collecting Information, Finding Patterns, Generalizing, Sequence and Scheduling, Using Criteria, Reshaping Information, Judging Information, Communicating Effectively and Solving Problems.
From the series Ripples. Delicate furries, colorful sumac, and maple seeds drift and fall everywhere. Inside each seed is a baby plant, waiting to get out,waiting for water to start it growing. A lima bean, through time-lapse photography, shoots out roots, stems and leaves in the miracle of growth. The bean is not unlike a baby chick struggling to be born. Once a plant starts to grow, it tries very hard to live and succeeds in many strange and unlikely places.
From the series Ripples.A group of children explores their own and other shadows in a variety of ways. Outdoor shadows in the sunshine play tag, box, wiggle and grow longer than the children really are.Two boys discover that a wall and a light allow them to build a shadow zoo in the bed-room. A shadow play, performed behind a sheet, turns "rocks" into "monsters." Cool shadows are appreciated on a ha day. And a young man discovers that night shadows are not so scary when he finds out what causes them.
Unedited production footage from Sister, Sister (Health Enhancing Alternatives), episode 7 from the Agency for Instructional Technology program Your Choice Our Chance.
An advertisement for Schweppes Tonic Water in which a man on a train tries to talk about the product in French with a French woman sitting across from him before realizing that she also understands English. The ad stars Schweppes president Edward Whitehead, who appeared in several of his company's campaigns in the 1950s and 1960s. Submitted for the Clio Awards.
Episode 14 of Thinkabout, a series of sixty programs to help students in 5th and 6th grade become independent learners and problem solvers by strengthening their reasoning skills and reviewing and reinforcing their language arts, mathematics and study skills. The series is broken up into thirteen themes: Finding Alternative, Estimating & Approximating, Giving & Getting Meaning, Collecting Information, Finding Patterns, Generalizing, Sequence and Scheduling, Using Criteria, Reshaping Information, Judging Information, Communicating Effectively and Solving Problems.
Lesson 28 of Math Works, a program from the Agency for Instructional Technology designed to strengthen and complement existing fifth-grade math instruction. Each of the twenty-eight 15 minute programs emphasizes the application of math skills and problem solving strategies. I features dramatic vignettes involving fifth graders solving math problems that relate to their everyday lives and documentary-style illustrations of people who use math as a normal part of their profession.
An advertisement for Southern Airways in which a man on an airplane walks from an upper-class lobster feast in first-class into a destitute refugee camp in coach. An offscreen male narrator describes how "nobody's second class" on Southern Airlines over scenes of the man comfortably boarding a flight. One of the winners of the 1975 Clio Awards.
Episode 9 of Readit. Host John Robbins introduces the story by Carla Stevens about a young girl who travels with her family and puppy on the Oregon Trail in 1843. Trouble comes when the girl leaves the wagon train to search for her puppy. Designed to encourage students to read the book.
Unit 4 from the Agency for Instructional Technology series Principles of Technology. Examines the physics of resistance as applied in mechanical, fluid and electrical systems.
Episode 6 from Understanding Taxes. Uses dramatizations to highlight teenagers' firsthand experiences with the effects of taxation and to explain the reasons for taxes.
An overworked mother relaxes by taking a bath with Calgon Bouquet. Calgon Bouquet is suppose to relieve fatigue and clean the bathtub at the same time.
