- Date:
- 1960
- Main contributors:
- Chevrolet, Mercury
- Summary:
- Chevrolet "Chevy Builds Right" - A couple talk to a salesman about picking up their new Chevrolet tomorrow. There are pictures above them in the hallway they walk past and one man in a picture comes to life and begins telling us about the car's new features. He is still the same size he was in the picture as he jump and walks around on the Chevrolet. He's now out of his picture and hanging on the edge of another one that has also come to life. It contains a woman driving her Chevrolet car. As the ad ends applause begins from an off-screen audience. Frontenac Mercury "Dancers" - The screen is fully black except for a car that appears to be floating lengthwise in the top portion of the screen. Two dancer appear below and they have a synchronized dance they perform. A female vocal jingle accompanies the ad. We see several different shots of the car. Another car appears facing forward next to the couple as they continue to dance and draw attention to the cars with their arms displaying it. A male announcer talks about the Canadian car and its low cost.
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