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Join Shimon Sarraf, NSSE Assistant Director for Survey Operations, to learn more about the relationship of incentives and campus promotions to response rates. Based on recent research presented at the AIR Annual Forum in spring 2014, this webinar will focus on answering the following questions: a. What kinds of incentives do participating NSSE institutions typically use? b. Which ones appear to be most effective at increasing student participation? c. What impact do campus promotional campaigns have on response rates ?d. For those that invest in promotional campaigns, how do they implement them and who is involved?
Martha Moutoux Steffens shifted her focus after 30 years in newspapers to education, sharing her expertise with college students at the University of Missouri School of Journalism and with hundreds of professionals around the world looking to expand both their skills and their news organizations’ reach.
Her years in news equipped her for her second act in academia. Steffens was an editor and reporter at the Evansville Courier, the Dayton Daily News, the Orange County Register, the St. Paul Pioneer Press, the Minneapolis Star and the Los Angeles Times, where she was an editor on the business desk.
Later, she was executive editor of the Press & Sun Bulletin in Binghamton, N.Y. Steffens ended her newspaper career as executive editor of the San Francisco Examiner.
In 2002, she joined the University of Missouri as the Society of American Business Editors and Writers Endowed Chair, teaching business and financial journalism. Steffens’ interest in supporting journalism around the world led her to the Middle East to train journalists to cover elections, to Macedonia to train business journalists and to Saudi Arabia to conduct the first-ever training sessions for women journalists. To date, she has organized more than 100 workshops for journalists in 28 countries on topics from local business reporting to covering global financial markets.
Steffens has served on the boards of the Pew Center for Civic Journalism and CBS MarketWatch. Earlier this year, she was named to the executive board of the International Press Institute, an organization that seeks to monitor and support press freedom around the world. She is a member of journalism’s alumni board.
Steffens received the Society of American Business Editors and Writers President’s Award in 2013. She is co-author of Reporting Disaster on Deadline and author of the upcoming Dimension Reporting.
This workshop will give an overview of how to identify what types of data analysis tools to use for a project, along with basic “DIY” instructions. We will discuss the most common analysis tools for describing your data and performing significance tests (ANOVA, Regression, Correlation, Chi-square, etc), and how they should be selected based on the type of data and the type of research question you have. We will spend the first hour outlining ‘what analysis to use when’ and the second hour going through an example dataset in SPSS software “Comparing motivations for shopping at Farmer’s markets, CSA’s, or neither.” Bring your own data set to work along also.
This brown bag session will present the Libraries' most recent online Omeka exhibition of World War II propaganda films which went live on June 6th, the 70th anniversary of D-Day.
The IULMIA (Indiana University Libraries Moving Image Archive) staff will present the conceptual idea behind the exhibit, the steps taken to select and digitize the content, working with the Library Technology staff and the process of building the online exhibit.
In this talk, Cassidy Sugimoto argues that altmetrics have failed to deliver on their promise. She discusses criticisms of altmetrics (including those dealing with validity and reliability issues), but argues that the largest failure of altmetrics has been the focus on a single genre‰ÛÓthat is, the journal article‰ÛÓand setting altmetrics up as an alternative to citations. Sugimoto introduces the notion of outcomes-based evaluation and demonstrates that altmetrics cannot be equated with outcomes in this model. She urges the community to rethink ways in which we can build metrics that can capture larger societal impact. She discusses four axes of potential impact: production, dissemination, engagement, assessment. In each of these, she reviews various examples of current initiatives and challenges the audience to conceive of possible metrics to capture the desired outcome in each scenario.