1. Booze and yous (14:07)

Date:
1977
Summary:
Features a W.C. Fields type cartoon character who gives hints for responsible drinking, clears up common misconceptions and myths about drinking, and points out possible consequences of irresponsible drinking behaviors. Presents, in a humorous manner, an historical look at the cultural use and manufacture of different kinds of alcoholic beverages. Aimed primarily at college students to help them make responsible decisions about their drinking behavior if they choose to drink. Includes animation and live action.

2. Coffeehouse program on witches at Sister Space Collective at Indiana University Purdue University... (2:05:10)

Date:
1977-10-28
Summary:
Coffeehouse program on the topic of witches featuring several performers and speakers, held at the Sister Space Collective at Indiana University Purdue University Fort Wayne on October 28, 1977. Gloria Kaufman begins speaking at 49:30 on the first side of the tape. Calling herself an "ersatz witch," she says she was asked to attend the coffeehouse program in order to help with "putting out a grand spell because [anti-gay rights activist] Anita Bryant was in town." The program begins with updates on a strike at Essex Wiring Company in Elwood, Indiana; an upcoming coffeehouse program at the Unitarian Universalist Fellowship in Elkhart, Indiana; and a demonstration in support of human rights and gay rights in response to a visit by Anita Bryant to the Embassy Theatre in Fort Wayne, Indiana. The second side of the tape contains content unrelated to the coffeehouse program (likely a dub of a commercial recording of a feminist song).

4. The European Experience (Edited version) (29:25)

Date:
19uu
Summary:
Examines what has happened in Europe to check the threat of a menancing population growth. Traces the growth of population in Europe from the Middle Ages and suggests that the small-family concept, which began in England in the late nineteenth century, has had more effect on population than any other thing.

5. Wellmet House (29:30)

Date:
19uu
Summary:
Explains that Wellmet House attempts to rehabilitate the mentally ill not by gaining conforming behavior but by helping them relate to other people in natural and unstructured ways. Points out that half of the residents are mentally ill and the other half are college students from nearby universities who staff Wellmet House. Emphasizes the need for each patient to find individual expression. Shows patients and staff at dinner, parties, the local pub, and a house meeting.

6. 7 Up "Sugar Free" (00:33)

Date:
1977
Main contributors:
7 Up
Summary:
An advertisement for sugar-free 7 Up in which an offscreen narrator explains how the product is the latest stage in soft drink evolution. Submitted for the Clio Awards International category.

7. Alexander's "Store" (00:38)

Date:
1977
Main contributors:
Alexander's
Summary:
A woman in a red coat sings about how welcoming Alexander's is and their's wide selection.

8. American Cancer Society "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement for the American Cancer Society in which a doctor walks down a hospital corridor while addressing the camera about how money raised for cancer research is being spent. Submitted for the Clio Awards.

9. American Cancer Society [unknown title] (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement from the American Cancer Society in which a man buying cigarettes from a vending machine is juxtaposed with shots of casino games, rolling dice, and a horse race. The vending machine dispenses a carton of cigarettes as an offscreen male narrator states, "You lose." Submitted for the Clio Awards.

10. American Cancer Society, New York Division "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society, New York Division
Summary:
A public service announcement from the American Cancer Society in which a woman takes a shower while an offscreen female narrator urges viewers to give themselves a monthly breast self-examination. Submitted for the Clio Awards.

11. American Institute of Architects "PSA" (00:57)

Date:
19uu
Main contributors:
American Institute of Architects
Summary:
A public service announcement from the American Institute of Architects (AIA) in which the song "America the Beautiful" plays ironically over still images of trash, poverty, and destitution in an inner city ghetto. An offscreen male narrator says that if the viewer does not think the song and pictures go together, they need to "change the pictures." The narrator states that the AIA is "trying to" enact this change. Submitted for the Clio Awards.

12. Arco & Sinclair "PSA" (01:01)

Date:
19uu
Main contributors:
Atlantic Richfield Company, Sinclair Oil
Summary:
A public service announcement from the Atlantic Richfield oil company (ARCO) announcing their acquisition of Sinclair Oil and phasing out of Sinclair's dinosaur logo. The ad features an animation of a dinosaur telling an ARCO executive that he is retiring to live in Miami. As the dinosaur leaves, an offscreen male narrator states that the end of one era means the beginning of another. Submitted for the Clio Awards.

13. Barney's "History" (00:33)

Date:
1977
Main contributors:
Barney's
Summary:
The narrator recounts times in history in which people were ostracized for their fashion. The narrator then states that Barney's caters to all types of fashion. A tuxedo waiter tries to stop a man from entering the restaurant for not wearing a suit until the man reveals to the waiter that he is the owner of the restaurant.

14. [Baskin-Robbins] (01:01)

Date:
19uu
Main contributors:
Baskin-Robbins
Summary:
An advertisement for Baskin-Robbins 31 Flavors ice cream in which a variety of animated characters try different flavors while a narrator describes the company's offerings.

15. [Beatrice Foods : Meadow Gold] (01:01)

Date:
19uu
Main contributors:
Beatrice Foods
Summary:
An advertisement for Beatric Foods Meadow Gold ice cream in which a narrator drops scoops of three flavors of ice cream from the top of the Leaning Tower of Piza in order to determine the bounce quality of each variety, and a boy runs to the bottom and takes one of the scoops into a dish and eats it.

16. Bloomingdale's "Cosmetic Tag" (00:10)

Date:
1977
Main contributors:
Bloomingdale's
Summary:
Color is gradually added to a black and white drawing of a woman's face in an advertisement for Bloomingdale's cosmetics.

17. Bloomingdale's "Fragrance Tag" (00:09)

Date:
1977
Main contributors:
Bloomingdale's
Summary:
Color is gradually added to a black and white drawing of a woman's face in an advertisement for Bloomingdale's fragrance.

18. Bond "Untitled" (00:32)

Date:
1977
Main contributors:
Bond
Summary:
An advertisement for Bond glue in which a gymnast demonstrates the strength of the glue by using it to hold together a broken gymnastics ring during an exercise. Submitted for the Clio Awards International category.

19. Boon Rawd Brewery [unknown title] (01:05)

Date:
1977
Main contributors:
Boon Rawd Brewery
Summary:
An advertisement for Boon Rawd Brewery beer in which shots of the product being poured into a glass are interspersed with shots of landscapes, clouds, and rainfall. Narration and text in Thai. Submitted for the Clio Awards International category.

21. Z. Budapest workshop and interview (3:38:54)

Date:
1977-04
Main contributors:
Budapest, Zsuzsanna Emese, 1940-
Summary:
Three recordings featuring feminist witch Z. Budapest during her April 1977 visit to the Michiana area. In the first recording (45000000022399), Budapest conducts a workshop on ritual bathing and other subjects in Mt. Pleasant, Michigan, on April 8, 1977. This a second-generation recording, transferred from an original video recording not held by the IU South Bend Archives. In the second recording (45000000022407), Budapest is interviewed on April 9, 1977, by Gloria Kaufman, who long supported and promoted Budapest's work. The third recording (45000000022415) is a edited, condensed version of that interview created for the South Bend Media Network, with host segments by Kaufman.

22. Bugles "Supermarket" (01:11)

Date:
19uu
Main contributors:
Bugles
Summary:
An advertisement for Bugles snack food in which a narrator describes the plot by potato chips to keep Bugles away from consumers in the supermarket.

23. Crunchie "The Great Crunchie Train Robbery" (01:38)

Date:
1977
Main contributors:
Cadbury
Summary:
An advertisement for Cadbury's Crunchie bars in which outlaws and a slew of other characters try to steal a chest of chocolate bars during a train ride. Submitted for the Clio Awards International category.

24. Stag Beer "Operation Payback" (00:29)

Date:
19uu
Main contributors:
Carling Brewing Company
Summary:
A public service announcement from Stag beer in which a group of elderly women collect and crush aluminum cans, while an offscreen male narrator describes how the company will pay one-half cent per can dropped off at Stag recycling centers. Submitted for the Clio Awards.

25. Carson Pirie Scott "Critics Choice" (00:32)

Date:
1977
Main contributors:
Carson Pirie Scott
Summary:
A reporter interviews children after they had just sat on Santa's lap at Carson Pirie Scott department store. The children all give Santa adult sounding positive reviews. The narrator then states that everyone at Carson Pirie Scot has rave reviews.

26. William Chaney History of the Ku Klux Klan (34:20)

Date:
197u
Main contributors:
Chaney, William M.
Summary:
A discussion between unidentified host (William Spaulding?) and William Chaney, Grand Dragon of the Ku Klux Klan in Indiana. Chaney describes the history and naming of the Klan, its current activities and political involvement, and its connections to Indiana. William also describes the racial ideology of the Klan and his opinion on Zionism.

27. Chrysler Avenger File "Untitled" (00:50)

Date:
1977
Main contributors:
Chrysler
Summary:
An advertisement for the 1977 Chrysler Avenger File in which the car drives through various industrial and warehouse settings. Onscreen English text periodically lists features of the product. Submitted for the Clio Awards International category.

28. Citizens for Clean Air "PSA" (00:59)

Date:
19uu
Main contributors:
Citizens for Clean Air
Summary:
A public service announcement from the Citizens for Clean Air in which the close-up and audio of a man breathing overlays shots of cars, planes, factory chimneys, and other sources of air pollution. An offscreen male narrator describes the many kinds of pollutants in the air we breathe and urges the viewer to write to the organization's address. Submitted for the Clio Awards.

29. [Wesley's Quaker Maid] (01:01)

Date:
19uu
Main contributors:
Clio Awards Collection
Summary:
An advertisement for Wesley's Quaker Made ice cream in which a man eats the product and tells the viewer that they must taste it.

30. Dairy Queen : family road trip (01:02)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a family takes a road trip and the parents forget their son at the Dairy Queen, and they travel back to find him enjoying a sundae.

31. Dairy Queen : mailman (01:01)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a mailman takes a break to eat a banana split and laughs as a dog tries to perform tricks in order to eat some of the ice cream.

32. Dairy Queen : teen idol (01:01)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a Monkees-esque teen idol runs from a group of fans and travels to the Dairy Queen and feels refreshed.

40. David N. Baker, Concert Piece for Trombone and String Orchestra (21:18)

Date:
19uu
Main contributors:
David N. Baker
Summary:
David Baker’s Concert Piece was commissioned by Lenore Hatfield and The Camerata for M. Dee Stewart. Conducted by Keith Brown, it was premiered with that orchestra in 1997. It is a major three movement concerto with strings “informed by jazz” as Baker said. Since the piece begins muted, Stewart chose to use a SoloTone mute ala Tommy Dorsey. Baker was asked to transcribe it for piano to give it more performance opportunities. After giving the premier performance of the piano version, Ashley Toms and Stewart recorded it in Auer Hall, Jacobs School of Music at Indiana University. This exciting work was edited under the supervision of Konrad Strauss, Professor of Music (Audio Engineering and Sound Production); Chair, Department of Audio Engineering and Sound Production.

42. Dayton's Department Store "Scrooge" (00:36)

Date:
1977
Main contributors:
Dayton's
Summary:
A ghost confronts Scrooge asking why he hasn't bought anything for himself at Dayton's after Christmas sale. A greedy Scrooge rejoice at the thought of saving so much money.

43. Evergood Kaffe "Untitled" (01:11)

Date:
1977
Main contributors:
Evergood Kaffe
Summary:
An advertisement for Evergood Kaffee in which an English woman convinces her butler to serve the Norwegian coffee brand to her husband for his tea time. Submitted for the Clio Awards International category.

44. Fay's Drug "For Here & Here" (00:33)

Date:
1977
Main contributors:
Fay's Drug
Summary:
A woman states that she only shops from stores that know their products and that why she shops at Fay's for vitamins.

45. Fay's Drugs "Cosmetics" (00:32)

Date:
1977
Main contributors:
Fay's Drugs
Summary:
A woman puts on makeup as she states that all of her cosmetics were purchased at Fay's for a good price.

46. Fay's Drugs "Soliloquy" (00:33)

Date:
1977
Main contributors:
Fay's Drugs
Summary:
A woman celebrates a day where she remembers a loved one. The woman then receives a box of chocolate and a card that were purchased at Fay's.

47. Fayva Shoes "Signs" (00:33)

Date:
1977
Main contributors:
Fayva Shoes
Summary:
Two workers install a Fayva shoe sign. The boss is skeptical of Fayva but his employee praise Fayva and convinces his boss to go in the store. The boss comes out a satisfied customer.