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An advertisement for General Telephone and Electronics by which a narrator describes the work of Sylvania Lighting while a rapid succession of shots play displaying various ways the products are used.
Describes Project WILL, a plan designed to promote racial understanding between black and white high school students in Atlantic City, New Jersey. Relates how one staff member becomes disillusioned during the federally sponsored project conducted in two six-week sessions, and challenges the premise of the experiment. Indicates that although the students were supposed to be making their own decisions, they actually had no control over the project.
An advertisement for Maple Lane Chocolate Milk in which a narrator discusses how the product is made over scenes of people reaching for various chocolates.
As a woman talks on the phone a rat sneaks into a garbage pile by using a telephone wire. An announcer warns the viewers that the only way to stop a rat is to use a garbage can with a lid.
An advertisement for Cracker Jack snack food that depicts two people in a train sleeper car, who can't see one another, passing "The Big Pass Around Pack" across the hall. A male passenger who is walking down the hall notices this and becomes a fortuitous intermediary between the two people sharing the product and he indulges himself with the snack as well. The scene ends with a close-up of the Cracker Jack logo.
In this French commercial, a group of men fail to protect the Krema candy from a herd of children in a grocery store. Later a boy taking pity shares some of his candy with the defeated men.
An advertisement for Manufacturers Hanover Trust bank narrated by a man. The scene depicts a defeated man named Mr. Bender driving his jalopy into a mechanics shop; he has been there so often that they have a coffee mug with his name on it. Manufacturers Hanover Trust suggests that Mr. Bender could buy a new car on credit and save money. The scene ends with a close-up of a logo and the tag line "...it's good to have a great bank behind you."
Indiana University. Audio-Visual Center, Indiana University. Sesquicentennial Committee
Summary:
Celebrates the 1820-1970 sesquicentennial of Indiana University by surveying its history and current programs. Points out the admission of women and students from other countries. Covers the development of the schools of music, medicine, education, business, and law, as well as the growth of the College of Arts and Sciences. Features brief scenes of the five regional campuses and of various athletic programs. Includes footage of Chancellor Herman B Wells, former President Elvis J. Stahr, and current President Joseph Sutton.
