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An advertisement for Dairy Queen ice cream in which a Monkees-esque teen idol runs from a group of fans and travels to the Dairy Queen and feels refreshed.
An advertisement for Baskin-Robbins 31 Flavors ice cream in which a variety of animated characters try different flavors while a narrator describes the company's offerings.
An advertisement for First Security Bank in which an animated man sits on top of a model of his home and considers buying a larger one. Submitted for Clio Awards category Banks.
An advertisement for General Electric Soft White Light Bulbs in which the animated character Mister Magoo replaces the original light bulbs to GE Soft White after he confuses a burglar with his relative. Submitted for Clio Awards.
An advertisement for Ronson Can-Do electric can opener in which a narrator describes everything the product can do to the tune of "The Twelve Days of Christmas." Submitted for Clio Awards.
An advertisement for First Security Bank in which an animated man nervously introduces the institution's services by altering a sign to include the slogan. Submitted for Clio Awards category Banks.
An advertisement for Winston cigarettes in which a jingle plays over an animation describing the product's filter and taste. Submitted for Clio Awards category Tobacco Products and Supplies.
An advertisement for Ivory soap in which a woman cuddles her baby while an offscreen male narrator talks about how both mother and child have "cheek to cheek" skin softness. The narrator describes the mild qualities of the soap over shots of the woman washing her face. Submitted for the Clio Awards.
An advertisement for Zest deodorant soap in which an offscreen chorus sings a jingle over a scene of a woman laughing with two men on a sailboat. An offscreen male narrator describes the qualities of Zest over shots of the woman taking a shower using the product. Submitted for the Clio Awards.
An advertisement for Revlon Hi & Dri deodorant in which an offscreen male narrator describes how the product is fortified with the antibiotic neomycin to kill odor-causing bacteria on the skin. Accompanying the narration are shots of microscopic skin bacteria and a profile of a woman's face. Submitted for the Clio Awards.
An advertisement for Camay soap in which a woman washes her face in the mirror while asking her offscreen husband what he notices about other women. The woman describes how washing with Camay is her secret to keeping her skin soft and clean. Submitted for the Clio Awards.
A public service announcement from the U.S. Department of the Interior in which audio of children singing about going to the beach overlays a scene of a deserted beach covered with trash, dead fish, and rats. An offscreen male narrator warns that "beaches should be for people," not rats. Submitted for the Clio Awards.
A public service announcement from the Citizens for Clean Air in which the close-up and audio of a man breathing overlays shots of cars, planes, factory chimneys, and other sources of air pollution. An offscreen male narrator describes the many kinds of pollutants in the air we breathe and urges the viewer to write to the organization's address. Submitted for the Clio Awards.
An advertisement for General Electric garbage disposals in which an offscreen male narrator describes the disease risk from common houseflies and how the town of Jasper, Indiana eradicated most of their flies through reforming garbage collection and installing GE kitchen disposals. Close-ups of flies and footage of Jasper accompany the narration. Submitted for the Clio Awards.
An advertisement for General Motors in which a male narrator describes the company's initiative in designing a windshield that can withstand the impact of stones. Two test drives, first with a regular windshield and the second with GM's more damage-resistant windshield, are demonstrated, and the narrator argues that the new windshields are further proof that GM cares about keeping consumer repair costs down. Submitted for the Clio Awards.
A public service announcement from the Glass Container Manufacturers Institute in which a young man and woman leave various forms of litter around a city as they have fun on a date. An offscreen male narrator implores the viewer on behalf of glass manufacturers to "make love, not litter" and "keep America beautiful." Submitted for the Clio Awards.
A public service announcement from Stag beer in which a group of elderly women collect and crush aluminum cans, while an offscreen male narrator describes how the company will pay one-half cent per can dropped off at Stag recycling centers. Submitted for the Clio Awards.
An advertisement for John Hancock Mutual Life Insurance Company featuring a blind man who describes his experience working as an administrative director at the company. An offscreen male narrator discusses how the John Hancock company employs over 500 employees with some form of disability. Submitted for the Clio Awards.
An advertisement for Shell Oil in which a researcher stands in a body of water and demonstrates some of the company's methods for oil spill containment and clean-up. The researcher and an offscreen male narrator claim that Shell prioritizes preventing spills so that such containment methods never need to be used. Submitted for the Clio Awards.
A public service announcement for the Opportunities Industrialization Center's (OIC) adult education programs in which a Black man from New York recounts his difficulties finding and sustaining a job until OIC taught him a useful trade. The man addresses the camera about the importance of learning a skill to make it in the world. Submitted for the Clio Awards.
A public service announcement from the Glass Container Manufacturers Institute in which an offscreen narrator describes the steps for how recycled glass is processed and formed into new products over shots from a recycling plant and an automated bottling assembly line. The narrator tells the viewer that the bottle they used last week may form part of the future bottle they will use next week. Submitted for the Clio Awards.
An advertisement for Revlon Touch & Glow liquid makeup in which a male narrator, accompanied by music, explains how the moisturizing qualities of the product give the user a "fresh dewy look." The scene depicts a well-dressed man and woman walking around New York City in the early morning. Submitted for the Clio Awards.
An advertisement for Pond's Angel Face cream makeup in which a female narrator extols how the product maintains beauty no matter the weather. Scenes of a man and woman walking around a foggy city street are interspersed with close-ups of the woman applying the product. Submitted for the Clio Awards.
An advertisement for Revlon lipsticks and nail enamels in which a female narrator lists ten new product colors. Women pose in recreational and intimate settings while the narrator describes how the product colors match the mood of different situations. Submitted for the Clio Awards.
An advertisement for Max Factor in which a female narrator, accompanied by music, describes Ooh La California lipsticks and nail polishes with matte finishes while another woman displays the products. Submitted for the Clio Awards.
An advertisement for Max Factor Sheer Genius in which a male narrator, accompanied by music, describes how the makeup acts as "foundation, liquid, moisturizer, and powder." The narrator lists five reasons for choosing Sheer Genius over close-ups of a woman's face and animated images of the product. The advertisement ends with a woman tossing her hair. Submitted for the Clio Awards.
An advertisement for Tussy Filpstick in which a male narrator, accompanied by music, describes how the product contains lipstick at one end and eye shadow at the other end. An animated sequence shows the product illustrating pictures of eyes and lips. Submitted for the Clio Awards.
An advertisement for Trushay lotion in which a male narrator extols the moisturizing qualities of the product for women sensitive to cold, sun, or detergents. Slow-motion shots of oil droplets are shown dropping into a body of water, representing the special moisturizing oils used in the product. Submitted for the Clio Awards.
An advertisement for State Farm Insurance in which an offscreen male narrator describes how every State Farm sign on roadways across the country represents a local company agent. The narrator explains the benefits of State Farm's nationwide network over an image of a map of the U.S. populated by company branches. Submitted for the Clio Awards.
A public service announcement from the Safety Belt Task Force in which a girl sitting in a rocking chair recounts her struggles following her father's death in a car crash. The girl angles her face toward the camera to reveal a scar from the accident, while an offscreen male narrator urges the viewer to wear a seat belt. Submitted for the Clio Awards.
An advertisement for Millinery Institute of America apparel in which a model poses in the brand's line of hats. Submitted for Clio Awards category Apparel.
An advertisement for Hush Puppies shoes in which a basset hound takes various styles of the product to a dog house and the owners find the shoes and model them. Submitted for Clio Awards category Apparel.
An advertisement for 7 Up in which an offscreen narrator describes the beverage as the perfect sandwich companion over shots of sandwich ingredients stacking atop one another on plates and young people dancing and drinking the product. Submitted for the Clio Awards.
An advertisement for Schick in which a male narrator, accompanied by music, describes the Crown Jewel ladies electric shaver as a woman displays and uses the product. Submitted for the Clio Awards.
A public service announcement from the Atlantic Richfield oil company (ARCO) announcing their acquisition of Sinclair Oil and phasing out of Sinclair's dinosaur logo. The ad features an animation of a dinosaur telling an ARCO executive that he is retiring to live in Miami. As the dinosaur leaves, an offscreen male narrator states that the end of one era means the beginning of another. Submitted for the Clio Awards.
An advertisement for Max Factor Fine Line lipsticks in which a female narrator describes the "slim new fluted case" and wedge tip as a woman showcases the products through various split screens and animated graphic effects. Submitted for the Clio Awards.
An advertisement for Travelers insurance in which an onscreen narrator describes the benefits of Travelers services at a Masters golf tournament. An animated umbrella hangs over people as they walk, symbolizing how they are protected under Travelers policies. Submitted for the Clio Awards.
An advertisement for General Electric in which actor and Native American chief Dan George talks about the significance of Lake Tahoe to his people. An offscreen male narrator discusses how General Electric's sewage treatment systems allow Lake Tahoe to remain one of the cleanest lakes in the world. Submitted for the Clio Awards.
An advertisement for Coca-Cola in which singer Anita Bryant orders a bottle of Coke at a diner and addresses the camera about the qualities of the product. Another patron plays a Coke jingle sung by Bryant on the diner's jukebox. Submitted for the Clio Awards.
A public service announcement from the American Cancer Society in which a man buying cigarettes from a vending machine is juxtaposed with shots of casino games, rolling dice, and a horse race. The vending machine dispenses a carton of cigarettes as an offscreen male narrator states, "You lose." Submitted for the Clio Awards.
An advertisement for My Sin by Lanvin in which a woman holding a black cat addresses the camera and highlights the different lines of My Sin fragrances. The products described include My Sin Spray Mist, My Sin Eau de Lanvin, My Sin Perfume, and a purse sized flacon designed by Cartier. Submitted for the Clio Awards.
A public service announcement from the American Cancer Society in which a woman takes a shower while an offscreen female narrator urges viewers to give themselves a monthly breast self-examination. Submitted for the Clio Awards.
