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An advertisement for Max Factor in which a female narrator, accompanied by music, describes Ooh La California lipsticks and nail polishes with matte finishes while another woman displays the products. Submitted for the Clio Awards.
An advertisement for Max Factor Sheer Genius in which a male narrator, accompanied by music, describes how the makeup acts as "foundation, liquid, moisturizer, and powder." The narrator lists five reasons for choosing Sheer Genius over close-ups of a woman's face and animated images of the product. The advertisement ends with a woman tossing her hair. Submitted for the Clio Awards.
An advertisement for Tussy Filpstick in which a male narrator, accompanied by music, describes how the product contains lipstick at one end and eye shadow at the other end. An animated sequence shows the product illustrating pictures of eyes and lips. Submitted for the Clio Awards.
An advertisement for Trushay lotion in which a male narrator extols the moisturizing qualities of the product for women sensitive to cold, sun, or detergents. Slow-motion shots of oil droplets are shown dropping into a body of water, representing the special moisturizing oils used in the product. Submitted for the Clio Awards.
An advertisement for State Farm Insurance in which an offscreen male narrator describes how every State Farm sign on roadways across the country represents a local company agent. The narrator explains the benefits of State Farm's nationwide network over an image of a map of the U.S. populated by company branches. Submitted for the Clio Awards.
A public service announcement from the Safety Belt Task Force in which a girl sitting in a rocking chair recounts her struggles following her father's death in a car crash. The girl angles her face toward the camera to reveal a scar from the accident, while an offscreen male narrator urges the viewer to wear a seat belt. Submitted for the Clio Awards.
An advertisement for Millinery Institute of America apparel in which a model poses in the brand's line of hats. Submitted for Clio Awards category Apparel.
An advertisement for Hush Puppies shoes in which a basset hound takes various styles of the product to a dog house and the owners find the shoes and model them. Submitted for Clio Awards category Apparel.
An advertisement for 7 Up in which an offscreen narrator describes the beverage as the perfect sandwich companion over shots of sandwich ingredients stacking atop one another on plates and young people dancing and drinking the product. Submitted for the Clio Awards.
An advertisement for Schick in which a male narrator, accompanied by music, describes the Crown Jewel ladies electric shaver as a woman displays and uses the product. Submitted for the Clio Awards.
A public service announcement from the Atlantic Richfield oil company (ARCO) announcing their acquisition of Sinclair Oil and phasing out of Sinclair's dinosaur logo. The ad features an animation of a dinosaur telling an ARCO executive that he is retiring to live in Miami. As the dinosaur leaves, an offscreen male narrator states that the end of one era means the beginning of another. Submitted for the Clio Awards.
An advertisement for Max Factor Fine Line lipsticks in which a female narrator describes the "slim new fluted case" and wedge tip as a woman showcases the products through various split screens and animated graphic effects. Submitted for the Clio Awards.
An advertisement for Travelers insurance in which an onscreen narrator describes the benefits of Travelers services at a Masters golf tournament. An animated umbrella hangs over people as they walk, symbolizing how they are protected under Travelers policies. Submitted for the Clio Awards.
An advertisement for General Electric in which actor and Native American chief Dan George talks about the significance of Lake Tahoe to his people. An offscreen male narrator discusses how General Electric's sewage treatment systems allow Lake Tahoe to remain one of the cleanest lakes in the world. Submitted for the Clio Awards.
