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An advertisement for Nabisco Premium Snowflake packaged saltine crackers in which a woman brings in a tray of food from the rain and demonstrates how the brand's package stays dry. Submitted for Clio Awards category Baked Goods.
An advertisement for Alpine cigarettes in which a narrator describes a man named Joe who is watching cigarette commercials and has trouble deciding which product he likes, until he sees an Alpine commercial and it is now his favorite. Submitted for Clio Awards category Tobacco Products and Supplies.
An advertisement for Tareyton cigarettes in which a man who is buying a suit describes the product's dual filter with activated charcoal. Submitted for Clio Awards category Tobacco Products and Supplies.
An advertisement for Drake's Ring Dings packaged cakes in which a child eats one of the products instead of causing trouble. Submitted for Clio Awards category Baked Goods.
An advertisement for Hood Ice Cream in which a boy enters an ice cream parlor and chooses vanilla, and when the attendant tells him about all the flavors available the boy is shown with a dish containing them all.
An advertisement for Hoovermatic Washing Machine in which two animated characters describe how the product has two compartments, one for washing and one for spin dry. Submitted for Clio Awards.
An advertisement for Nabisco Vanilla Wafers packaged cookies in which a hungry animated pirate hallucinates that his parrot is a box of Vanilla Wafers and so he chases the animal to the bottom of the ocean where they dance and sing. Submitted for Clio Awards category Baked Goods.
An advertisement for Winston cigarettes in which a jingle describes the product's taste over an animation of the box and a cartoon xylophone. Submitted for Clio Awards category Tobacco Products and Supplies.
Discusses the kinds of love prevalent in America. Father Thurston Davis and Dr. Erich Fromm are questioned concerning present-day misconceptions concerning love, genuine love versus perverted love, the connection between sexuality and love, and love as a religious virtue.
Discusses the role of progress during the history of mankind. Dr. Reinhold Niebuhr is questioned concerning areas where progress has occurred and relates this progress to the problems it has brought about.
Discusses the changes taking place in the structure of the American family. Dr. Margaret Mead and Dr. Bertram Beck are questioned on the effect of cultural pressures on family life and the changing distinctions between men and women. Also presents views on a trend toward family centeredness, early marriages, and a greater desire for children.
Huston Smith interviews Dr. Hocking and Dr. Tillich to discuss with them conceptions of man’s place in the universe. Is man the highest spirit the universe contains? Is the universe hostile, friendly or neutral to man’s deepest aspirations? Is this the best of all possible worlds? What are the responsibility of man as a conscious being in the Universe?
Presents an interview with Dr. Reinhold Niebuhr on America's sense of morality. Questions are answered concerning the need of a moral code, changes in America's moral standards, the relationship of belief in God to morality, and morality as requisite to happiness.
Presents a visit to a Navajo reservation to discover the values held by this indigenous community. Questions are put to an Indian family to find out each member's duties, responsibilities, and privileges. Compares Navajo and modern medical practices and religious rituals and beliefs. Concludes by discussing the problems of reconciling traditional Navajo ways with modern technology.
Many aspects of our popular culture are discussed provocatively by Max Lerner and five Brandeis students: Is the quality of culture higher today than a century ago? What distinction should be made between folk culture and popular culture? Do the people in control of our means of culture purposely keep the levels low? Have the cultural media tried to raise the level? What is the state of the artist today? How does the desire to make money affect the quality of creative work? Will giving the artist
more freedom uplift our cultural standards? Can a popular culture be “creative?” Does low taste have a place in our society?
Max Lerner discusses with Brandeis students’ questions concerning minorities and segregation. A few of the topics to be discussed are: is segregations in the South the result of prejudice or the result of social order; is the South’s attitude a rigid “defense mechanism” due to the pressures of the North: is the fear of inter-marriage the greatest deterrent to equality in the South; is there segregation in other minority groups; is there more than one kind of prejudice; and is it possible to hold onto one’s identity as a group and still assimilate culturally?
Describes the nature and use of artificial radio waves generated by man; examines the ionosphere, and explains its critical role in passing, reflecting, and absorbing radio waves; discusses natural radio waves from space, a knowledge of which is providing fresh insight into the features of the universe. Includes views of observatories and equipment used by radio astronomers.
Presents interviews with Dr. Mark Van Doren and Dr. Paul Tillich concerning the highest goals man can achieve. Questions are answered on the relation of pleasure to happiness, life after death, personal objectives, and the kinds of human fulfillment.
A scientific study of the physical, chemical and biological aspects of the oceans. Presents current views of the character and dynamics of oceans and explains the scope, objectives, and problems of current oceanographic exploration. Shows various types of instruments and equipment used in the study of ocean currents, marine biology, and the ocean floor.
A study of auroral displays. Presents current theories on the nature of auroras and their relationship to events on the sun and to phenomena in and about the earth. Describes the coordinated activity of observatories and the instruments and equipment used to study the aurora.
Mr. Hartzell interviews three American poets to find out why they are writing poetry in a mechanical age. Is being a poet a real job? Or is a poet essentially a non-productive member of society? Should everyone be able to write poetry? Mr. Ciardi and Mr. Rexroth discuss the reasons for the fact that much of today’s poetry seems incomprehensible. Mr. Eberhart describes the poet’s function, and what motivates his choice of subjects. Slums, wars, despair, are as valid subjects for poetry as are spring, love and joy, since the poet’s function, among other things, is to be a commentator on all phases of life, the three poets decide.
Is it true that we have an American national character? Is America old enough to have developed a distinctive personality? Can you predict the kind of mental breakdown that an American will have? Do we have a different kind of neurotic personality today that was present ten years ago? Who goes to the psychiatrist? Has the psychiatric couch now become a part of the American landscape? Are neuroses the result of a capitalist policy? Do we need more ritual in America to help the personality to develop? What are the characteristics of a mature personality? These are some of the questions that Max Lerner and five Brandeis students discuss during the program.
An advertisement for Broadview Savings in which a puppet tells the viewer they will be able to visit Echo Valley if they save money at the organization. Submitted for Clio Awards category Banks.
An advertisement for the Chrysler Imperial automobile in which the security detail follows an American diplomat to the airport while a narrator describes the car. Submitted for Clio Awards category Autos.
Portrays life of a typical farm family during the early 1800s in the Northeastern United States. Illustrates the self-sufficiency of these farmers and the importance to them of wood, water, and fertile soil. The reliance of the people on the services of the grist mill, blacksmith shop, general store, church, and school is shown. Describes the homes, types and numbers of animals, crops found on the farms, and the responsibilities of each member of the family. Through scenes of church and town meetings illustrates the concept that traditions of self-sufficient independence, desire for education, devotion to God and church, and love of self-government and freedom held by these farmers were carried to all parts of the 19th century America.
Discusses the human endocrine system, including the better-known glands and how they affect the body. Highlights the difficulties involved in studying the endocrine system in humans and describes modern research methods using invertebrates.
Illustrates how linen, wool, and linsey-woolsey fabrics were made from material found or grown on the farm; follows the processing of flax into linen thread from harvesting to the actual spinning of the thread; pictures the shearing of sheep, the cleaning and carding of fleece, and the spinning of woolen thread; demonstrates the weaving and dyeing of cloth; and discusses the uses of wool, linen, and linsey-woolsey cloth.
[motion picture] Orients students to the opportunities and experiences for the study of government at a typical college or university. Emphasizes that government cannot be taken for granted and that everyone is a part of the government. Demonstrates various areas of government for study: American government, politics, public administration, comparative and internal relations, and immediate controversial problems. Concludes with the generalization that the study of government is democracy at work.
Describes through the experiences of children on two separate trips the meaning of distance, maps, and speed. Opens with the preparations for a family automobile trip. The mother draws a simple map for the children to illustrate the destination and distance for their drive, and including the route their cousins will follow by plane. Both groups of children are shown learning the relationship between distance and speed. Animation is used to compare the speed and distance traveled by the plane and car. Concludes as the children meet at the airport and travel on to their grandmother's home.
Indiana University, Bloomington. Audio-Visual Center
Summary:
Explains the process of editing motion picture footage in double system synchronous sound motion picture production. Follows, through use of flashbacks, the step-by-step sequences from the use of a clapstick to establish synchronization cues during shooting; the use of this visual-auditory signal to re-establish synchronization for each "take" during editing; means of permanently marking these head synchronization points; to the usefulness of the gang synchronizer and means of establishing internal synchronization points. Animation is employed to illustrate maintenance of synchronization in cutting from one take to another and means of elimination of unwanted sound in the sound track.
Uses animation and laboratory demonstrations to explain the formation of ions in ionization and the effects ions produce. Presents hydrochloric acid as a typical electrolyte that ionizes in water permitting the solution to conduct an electric current. The polarity of the water molecule is illustrated and valance, electrovalance, and the effect of ionization on the boiling and freezing points of solutions are explained.
Presents the proper methods for dissection of the frog in order to observe its anatomy. Indicates the structures which can be observed by opening the mouth. Depicts proper incisions to make in order to lay skin and muscle layers aside and how to tie off the abdominal vein before cutting it. The location and structure of the digestive system are examined. The urinary system is identified along with the reproductive systems in both the male and female frogs. The heart and circulatory systems are pictured; and muscles tendons, and nerves of the hind legs are shown. The top of the skull is removed and the brain and other parts of the nervous system are shown.
[motion picture] Presents briefly the theory of operation of the photoelectric exposure meter and gives illustrations of how it can be intelligently used to solve exposure problems. Practical use of the meter is shown in handling exposure problems relating to: scenes with extreme brightness ranges, achieving accurate flesh tones, copying, taking incident light readings, establishing lighting ratios, setting lights for a pre-determined f/stop, using a gray and white card, making substitute readings, and selecting from the various f/stop and shutter speed combinations either to achieve a desired depth of field or stop subject-motion. Throughout the Weston Master III meter is used for demonstration.
Presents a visit to Windowrock, Arizona, to interview members of the Navaho Tribes Council. Discusses the problems of working within the tribal organizational patterns and of the continuing force of tradition. Questions are answered concerning education, agriculture, religion, and the adaptions to be made in light of modern science and new social values.
Huston Smith interviewers Harold Stassen in Philadelphia and Dr. and Mrs. Walt Rostow of MIT in Cambridge about our posture toward our foremost adversary. Is coexistence possible? What are Russia’s intentions and how should we meet them? Can we hope that Russia will change with the passing of time? Can we do anything to assist a change?
Huston Smith visits Paul Hoffman, in New York City, first director of the Marshall Plan, and, in Cambridge, John Kenneth Galbraith and Paul Samuelson, professors at Harvard and MIT, to discuss foreign aid. Is it, as some say, “operation rat-hole,” or a vital part of our foreign policy? What do we expect to accomplish by means of it, and how should we proceed?
Huston Smith visits Professor John Kenneth Galbraith of Harvard and Professor Paul Samuelson of MIT to discuss the American economy: how it compares with that of other nations, problems it faces, and what should be done about these. Special attention is given to the question of why a nation so rich in things (cars, homes, and TV sets) is relatively so poor in services (teachers, police, social workers, mental hospitals).
Huston Smith interviews Professor Mark Van Doren in Greenwich Village, New York City, and Dr. William Ernest Hocking atop a New Hampshire mountain, to discuss American education with them. How does it compare with education in other countries? What kind of education do we want? Whom do we want to educate? For how long? For what purpose?
Huston Smith visits Dr. F.C. Redlich in Princeton, NJ, and Dr. Erich Fromm in New York City, and explores some problems of mental health with them. What is mental illness? Is it increasing? Do we know how to treat it? Can the layman do anything to help the mentally disturbed? Is the problem becoming too large to cope with?
Huston Smith interviews Mrs. Eleanor Roosevelt in New York City and, in Cambridge, Dr. and Mrs. Walt Rostow of MIT, on our relations with our Western Allies. Are they an asset or an embarrassment? Is the alliance as it should be; if not, why not, and what might be done to improve it?
Huston Smith journeys to the South to explore two radically different positions concerning race in America. In Little Rock, Harry Ashmore, Pulitzer Prize winning editor of the Arkansas Gazette, outlines the liberal position; in Jackson, Mississippi, William Simmons, editor of the Citizens’ Council, explains the conservative viewpoint.
Huston Smith continues his journey through the South exploring “America’s most agonizing problem,” the problem of race. Having talked last week to white spokesmen of varying persuasions, he turns this week to the way Negroes look at the problem. His consultants are Dr. Benjamin Mays, President of Morehouse College in Atlanta, Georgia and Charles Burton, Assistant County, Greenville, Mississippi.
Discusses methods of controlling nuclear testing. Outlines the obligation of the United States in assuming leadership in the control of such testing. Points out possible effects of continued tests. Makes suggestions concerning what can be done by various groups to diminish the dangers posed by continued testing of nuclear weapons. Features Norman Cousins, editor of the Saturday Review.
An advertisement for Sealtest ice cream in which a woman tastes the brand product thinking it's from a specialty parlor and is surprised to learn it's Sealtest.
An advertisement for Sealtest ice cream in which a woman tastes the brand product thinking it's from a specialty parlor and is surprised to learn it's Sealtest.
