3. 49-er gold mining (14:54)

Date:
1958
Summary:
The excitement of the Gold Rush is in this show; the feverish travel across the country to find treasure, and the life of the prospectors. Bash shows the methods of mining with rocker and with gold pan, and then goes on film to visit Columbia, California, where rich strikes of gold were made. An old prospector takes her to the river and shows her how he extracts gold by rocker and pan, equipment which is as good now as it was then. Songs include “I Wish I Were Single” and “Clementine.”

9. A definition of language (29:52)

Date:
1958
Summary:
In this episode, Dr. Smith, Jr., explains the relationship between language and culture. He points out that there is no such thing as a “primitive” language; all languages have the same amount of history behind them. He reveals why all languages are about equally complex, and discusses language patterns and how they affect the learning of a language.

10. A settler's day (14:59)

Date:
1958
Summary:
Bash compares the chores children have today with those children had a few generations ago as members of a pioneer family. She describes a typical day and tells of the work the family members do and their entertainment. Lillian Patterson performs the imaginary dreams of a pioneer child. Songs include “Pony Lullaby” and “Springfield Mountain.”

11. Agriculture (29:38)

Date:
1958
Summary:
Special Guest: DR. RICHARD S. CALDECOTT –Dr. Caldecott is a geneticist with the cereal crops brand of the United States Department of Agriculture and an associate professor in the Department of Agronomy and Plant Genetics at the University of Minnesota.There is an area of scientific endeavor that will serve to illustrate one important method in which atomic energy is being utilized by agriculture scientist. This area envelopes the science of genetics. Dr. Warren F. Witzig and Dr. Caldecott discuss this science and the use of atomic energy in this area to provide basic information of life and life processes for the use of the applied agriculturalist. Many examples of how radioactivity has helped the agriculturalist are demonstrated in this program.

12. Alpine Cigarettes [unknown title] (01:02)

Date:
1958/1965
Main contributors:
Alpine
Summary:
An advertisement for Alpine cigarettes in which a narrator describes a man named Joe who is watching cigarette commercials and has trouble deciding which product he likes, until he sees an Alpine commercial and it is now his favorite. Submitted for Clio Awards category Tobacco Products and Supplies.

13. America Looks Abroad: Brazil (29:01)

Date:
1958
Main contributors:
See Other Contributors
Summary:
Discusses the political history of Brazil and her relations with the U.S. Considers Brazilian art, economic problems and potentialities, and the role of U.S. business in Brazil. A photo series presents the land and the people. (WTTW) Kinescope.

14. American Cancer Society "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement for the American Cancer Society in which a doctor walks down a hospital corridor while addressing the camera about how money raised for cancer research is being spent. Submitted for the Clio Awards.

15. American Cancer Society [unknown title] (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement from the American Cancer Society in which a man buying cigarettes from a vending machine is juxtaposed with shots of casino games, rolling dice, and a horse race. The vending machine dispenses a carton of cigarettes as an offscreen male narrator states, "You lose." Submitted for the Clio Awards.

16. American Cancer Society, New York Division "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society, New York Division
Summary:
A public service announcement from the American Cancer Society in which a woman takes a shower while an offscreen female narrator urges viewers to give themselves a monthly breast self-examination. Submitted for the Clio Awards.

17. American Institute of Architects "PSA" (00:57)

Date:
19uu
Main contributors:
American Institute of Architects
Summary:
A public service announcement from the American Institute of Architects (AIA) in which the song "America the Beautiful" plays ironically over still images of trash, poverty, and destitution in an inner city ghetto. An offscreen male narrator says that if the viewer does not think the song and pictures go together, they need to "change the pictures." The narrator states that the AIA is "trying to" enact this change. Submitted for the Clio Awards.

18. Aquarama - 1958 (06:55)

Date:
1958
Main contributors:
Edward R. Feil
Summary:
Beautifully shot footage of the USS Aquarama coming into port, lines thrown out to the dock, anchors dropping, the ship being pulled to dock. Shows passengers disembarking, cars being loaded off and onto the ship, passengers arriving onto the ship, the ship undocking and going out to sea with some motor boat escorts. Includes shots of the Aquarama flag and the American flag flying on the ship as it heads off to sea.

19. Archibald Ant likes to play baseball (15:05)

Date:
1958
Summary:
Audience learns how to make an ant puppet of varying size. In the Make Do Theatre play, the story of Archibald Ant is told. After playing baseball, he eats too much honey and his stomach gets really big. After it goes down in size, he vows to never tell anyone what happened.

20. Arco & Sinclair "PSA" (01:01)

Date:
19uu
Main contributors:
Atlantic Richfield Company, Sinclair Oil
Summary:
A public service announcement from the Atlantic Richfield oil company (ARCO) announcing their acquisition of Sinclair Oil and phasing out of Sinclair's dinosaur logo. The ad features an animation of a dinosaur telling an ARCO executive that he is retiring to live in Miami. As the dinosaur leaves, an offscreen male narrator states that the end of one era means the beginning of another. Submitted for the Clio Awards.