1. "It's only the beginning" (10:15)

Date:
1951
Summary:
Describes the importance of industrial research in satisfying consumer needs and meeting competition. Shows through animation the large expenditure of time and money that has gone into the development of nylon, as well as into unsuccessful attempts to develop new products.

3. [Baskin-Robbins] (01:01)

Date:
19uu
Main contributors:
Baskin-Robbins
Summary:
An advertisement for Baskin-Robbins 31 Flavors ice cream in which a variety of animated characters try different flavors while a narrator describes the company's offerings.

4. [Beatrice Foods : Meadow Gold] (01:01)

Date:
19uu
Main contributors:
Beatrice Foods
Summary:
An advertisement for Beatric Foods Meadow Gold ice cream in which a narrator drops scoops of three flavors of ice cream from the top of the Leaning Tower of Piza in order to determine the bounce quality of each variety, and a boy runs to the bottom and takes one of the scoops into a dish and eats it.

5. [Hood] (01:02)

Date:
19uu
Main contributors:
Hood Ice Cream
Summary:
An advertisement for Hood Ice Cream in which a narrator describes the product over scenes of fruits and other ingredients being prepared for processing.

6. [Hood] (01:01)

Date:
19uu
Main contributors:
Hood Ice Cream
Summary:
An advertisement for Hood Lucky Lolly in which a boy eats the product, an ice cream bar with a lollipop in the middle, on the playground.

7. [Lawson's] (01:02)

Date:
19uu
Main contributors:
Lawson's
Summary:
An advertisement for Lawson's Butter Pecan ice cream in which a narrator tells a man that he should do one remarkable thing each day and eat the product.

8. [Maple Lane : chocolate milk] (01:01)

Date:
19uu
Main contributors:
Maple Lane
Summary:
An advertisement for Maple Lane Chocolate Milk in which a narrator discusses how the product is made over scenes of people reaching for various chocolates.

11. [Wesley's Quaker Maid] (01:01)

Date:
19uu
Main contributors:
Clio Awards Collection
Summary:
An advertisement for Wesley's Quaker Made ice cream in which a man eats the product and tells the viewer that they must taste it.

12. A day of Thanksgiving (12:34)

Date:
1951
Main contributors:
Centron Corporation
Summary:
Tells the story of a typical American family, and how they use Thanksgiving Day as the occasion to review the freedoms and privileges which they enjoy in their everyday living under the American way of life. Shows how they come to remember that they have much more to be thankful for than just the usual symbols associated with Thanksgiving Day.

13. A glimpse of the past : prehistoric American Indians (09:34)

Date:
1951
Main contributors:
Roland J. Faust, Robert L. Gobrecht , Hugh N. Davis, Jr. , John Taylor, Harvey Frye, Indiana University Audio-Visual Center , Maxine Dunfee, Glenn A. Black
Summary:
Presents phases of prehistoric Native American life as revealed by archaeologists who study the features of early village sites and materials obtained from exploring them. Describes the structure of the Native American homes, their weapons, tools, toys, ornaments, and food. Filmed at Angel Mound Site near Evansville, Indiana.

14. A Lincoln field trip (11:05)

Date:
1951
Summary:
Visits New Salem, Vandalia, Springfield, and other Lincoln sites and monuments in Illinois. The film ends with a view of the Lincoln Tomb.

15. Alcoholism (21:41)

Date:
1951
Summary:
The film portrays alcoholism as a mental health problem and as an illness that can respond to treatment. Demonstrates that the causes of this illness are imbedded personality difficulties often relating back to the early formative years of the victim’s childhood. The film discusses different forms of alcoholism and the different treatment required for each type. The role of Alcoholics Anonymous is covered and a plea made for increased public facilities for the treatment of alcoholics.

16. Alexander Hamilton (18:00)

Date:
1951
Main contributors:
John Allen Krout
Summary:
Presents Alexander Hamilton as a boy-businessman in the West Indies, a student at King's College, the author of the Federalist Papers, the first Secretary of the Treasury, a reformer of the national economy, the champion of a strong, aristocratic government, and a friend to Northern business. Concludes his life with the fatal duel with Aaron Burr.

17. American Cancer Society "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement for the American Cancer Society in which a doctor walks down a hospital corridor while addressing the camera about how money raised for cancer research is being spent. Submitted for the Clio Awards.

18. American Cancer Society [unknown title] (00:59)

Date:
19uu
Main contributors:
American Cancer Society
Summary:
A public service announcement from the American Cancer Society in which a man buying cigarettes from a vending machine is juxtaposed with shots of casino games, rolling dice, and a horse race. The vending machine dispenses a carton of cigarettes as an offscreen male narrator states, "You lose." Submitted for the Clio Awards.

19. American Cancer Society, New York Division "PSA" (00:59)

Date:
19uu
Main contributors:
American Cancer Society, New York Division
Summary:
A public service announcement from the American Cancer Society in which a woman takes a shower while an offscreen female narrator urges viewers to give themselves a monthly breast self-examination. Submitted for the Clio Awards.

20. American Institute of Architects "PSA" (00:57)

Date:
19uu
Main contributors:
American Institute of Architects
Summary:
A public service announcement from the American Institute of Architects (AIA) in which the song "America the Beautiful" plays ironically over still images of trash, poverty, and destitution in an inner city ghetto. An offscreen male narrator says that if the viewer does not think the song and pictures go together, they need to "change the pictures." The narrator states that the AIA is "trying to" enact this change. Submitted for the Clio Awards.

21. Andrew Carnegie (18:47)

Date:
1951
Main contributors:
Harold F. Williamson, Emerson Film Corporation
Summary:
Reviews the life of Andrew Carnegie from his poverty-stricken youth in Scotland to his leadership in American industry. Depicts his trials and successes in railroading and his development of the iron and steel works which made his huge fortune. Then shows his decision to devote his fortune and energies to philanthropy.

22. Andrew Jackson (18:20)

Date:
1951
Main contributors:
Arthur Schlesinger, Jr., Emerson Film Corporation
Summary:
Characterizes Andrew Jackson as the "champion of the common man" and dramatizes the following significant events in his life: generalship in the War of 1812; association with Webster, Calhoun, and Clay in regard to states' rights; unsuccessful Presidential campaign of 1824; two terms as President; "Kitchen Cabinet"; and the establishment of the Bank of the United States.

23. Angry boy (31:27)

Date:
1951
Summary:
Dramatizes the story of Tommy Randall, who has been caught stealing at school, and who is sent to a child guidance clinic rather than being of an emotional problem. Traces the disturbance, through a portrayal of his family lie, to its source. Shows how Tommy's mother learns to understand him and how Tommy himself becomes adjusted through the work of the clinicians.

24. Answering the child's why (13:55)

Date:
1951
Main contributors:
Encyclopaedia Britannica Films, Inc., Lawrence K. Frank
Summary:
Contrasts the various parental attitudes toward children's questions, and shows the effects on a child's personality of interest and concern about his questions, or a negative, rejecting attitude on the part of parents. Demonstrates typical reactions to children's questions about death, birth, illness, and policeman on the corner.

25. Arco & Sinclair "PSA" (01:01)

Date:
19uu
Main contributors:
Atlantic Richfield Company, Sinclair Oil
Summary:
A public service announcement from the Atlantic Richfield oil company (ARCO) announcing their acquisition of Sinclair Oil and phasing out of Sinclair's dinosaur logo. The ad features an animation of a dinosaur telling an ARCO executive that he is retiring to live in Miami. As the dinosaur leaves, an offscreen male narrator states that the end of one era means the beginning of another. Submitted for the Clio Awards.

27. Atomic alert (elementary version) (11:11)

Date:
1951
Summary:
Shows several youngsters finding shelter upon hearing an air raid alert. Then portrays Ted and Sue, at home when the alert sounds, taking the necessary precautions against an atomic bomb. They cover windows, check the kitchen for fires, and go to the basement to wait for instructions over the battery radio. Next pictures what to do in case of a bombing without warning, as demonstrated by Ted and Sue. They are commended by the warden for their good work.

29. Beat ball (05:11)

Date:
1951
Summary:
Shows a group of junior high boys and girls playing beat ball. Demonstrates division into teams, throwing, running, and putting the runner out. Introduces several variations of the original game.

32. Bugles "Supermarket" (01:11)

Date:
19uu
Main contributors:
Bugles
Summary:
An advertisement for Bugles snack food in which a narrator describes the plot by potato chips to keep Bugles away from consumers in the supermarket.

33. Caged fury (08:13)

Date:
1951
Summary:
African safari hunters use pits and nets to capture lions, tigers, and other ferocious beasts of the jungle, placing them in cages for transportation to circuses to be "trained" for public entertainment.

34. Care of hair and nails (11:15)

Date:
1951
Summary:
A fairy tale character uses magic to help children learn good habits. She shows them how to clean and manicure fingernails, how to trim toenails, and how to shampoo and brush the hair. She lets them see some common diseases of the hair, and through animated drawings shows the structure of hair and nails and explains why their care is important.

36. Citizens for Clean Air "PSA" (00:59)

Date:
19uu
Main contributors:
Citizens for Clean Air
Summary:
A public service announcement from the Citizens for Clean Air in which the close-up and audio of a man breathing overlays shots of cars, planes, factory chimneys, and other sources of air pollution. An offscreen male narrator describes the many kinds of pollutants in the air we breathe and urges the viewer to write to the organization's address. Submitted for the Clio Awards.

37. Costa Rica (17:05)

Date:
1951
Main contributors:
See Other Contributors
Summary:
Studies varied aspects of life in present-day Costa Rica. Shows the increasing trend toward private enterprise; federal measures such as STICA to promote cooperative agriculture; the Catholic Church's contribution to labor and to social welfare through its hospitals and schools; and the people's active interest in Pan-American solidarity. Describes the country's democratic form of government. Discusses the ever-present inflationary problem arising from the lack of balance between exports and imports.

38. County and community recreation in action (29:09)

Date:
1951
Summary:
Presents the case histories of three county-wide recreation programs in Indiana as observed by an interested group. Outlines the various arrangements of financing a recreation program, shows the many reasons why trained leadership is necessary, discusses the benefits of organized recreation to the people participating and to the community as a whole, and pictures a wide variety of activities for all ages, interests, and seasons.

39. Dairy Queen : family road trip (01:02)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a family takes a road trip and the parents forget their son at the Dairy Queen, and they travel back to find him enjoying a sundae.

40. Dairy Queen : mailman (01:01)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a mailman takes a break to eat a banana split and laughs as a dog tries to perform tricks in order to eat some of the ice cream.

41. Dairy Queen : teen idol (01:01)

Date:
19uu
Main contributors:
Dairy Queen
Summary:
An advertisement for Dairy Queen ice cream in which a Monkees-esque teen idol runs from a group of fans and travels to the Dairy Queen and feels refreshed.

42. Decoration (1:10:40)

Date:
1951
Main contributors:
Harold Otwell, Karl Martz, Robert Gobrecht, George Fleetwood, Indiana University Audio-Visual Center
Summary:
Shows a skilled ceramist applying designs on several ceramic pieces prior to final firing. He uses the clay itself, a comb, a piece of burlap, or clay stamps to create textured designs. Other decoration methods illustrated include colored glazes, clay slip, "Mishima," sgraffito, and wax resist. Shows samples of representative pieces after decoration and firing.

43. Defense of the Western hemisphere (16:56)

Date:
1951
Summary:
Traces the development of the Good Neighbor Policy, the Rio Treaty against aggression, and the Organization of American States set up at Bogota. Describes the importance to the Western Hemisphere of NATO and the U.N. military action in Korea. Stresses the economic interdependence of the American countries and the responsibility of the United States in the Western Hemisphere.

44. Designing a set (10:10)

Date:
1951
Summary:
Describes each step in planning and designing a stage set. Shows how the realization of the set emerges from rough sketches and a scaled model.

45. Directing a play (11:21)

Date:
1951
Summary:
Introduces problems which arise in the presentation of a play and shows how the director solves them.

46. Eli Whitney (17:59)

Date:
1951
Main contributors:
Emerson Film Corporation, Harold F. Williamson, Ph.D., Northwestern University
Summary:
Dramatizes the life story of Eli Whitney, relating incidents which reveal his faith in his ideas. Portrays his development of the cotton gin, which boomed the economy of the South. Also describes Whitney's experiments in designing tools and building machinery for the manufacture of muskets, which became the technical basis for mass production.

47. Family portrait (25:02)

Date:
1951
Summary:
Documents some of the characteristics of Britain from which the Festival of Britain drew its inspiration. Presents a kaleidoscopic view of Britain and her people, emphasizing how the deeply rooted traditions are constantly being adapted to meet the changing circumstances of the twentieth-century life. Many of the scenes are from Greenwich, England.

49. Foremost : big dip (01:02)

Date:
19uu
Main contributors:
Foremost
Summary:
An advertisement for Big Dip "ice milk" in which an animated man tells an ice cream scoop about the product and the scoop creates a sculpture of the Eifel Tower out of the ice milk.

50. Fox and the rooster (10:56)

Date:
1951
Main contributors:
Encyclopaedia Britannica Films, inc., Grace Storm
Summary:
Presents an adaptation of one of Aesop's fables, using real animals in all the roles. Tells of a fox's attempt to persuade a rooster to come off his roost so that the fox can eat him. Through the help of many friends, such as the owl, the frog, and a dog, the rooster is able to escape the fox.