41. Discipline: Giving Orders (13:49)

Date:
1943
Main contributors:
United States Navy, Division of Personnel Supervision and Management, United States Navy Bureau of Aeronautics, Atlas Educational Film Company
Summary:
U.S. Navy training film intended to instruct managers how to maintain workplace discipline effectively. Dramatic scenarios contrast ineffective managerial styles with better approaches. Stresses the importance of disciplining a worker properly and giving orders clearly. Shows the results obtained in an office where emphasis is placed on gaining the workers' confidence. Narration states that "we are engaged in a war in which time is a weapon." Women clerical workers are shown gossiping until their boss enters the room, as the narrator points out that "hours are wasted in every day of the year" in many workplaces. The film shows that the remedy for this waste is to maintain discipline, and recommends that "a good supervisor steers a course between harshness and leniency."

43. The gardens of victory (08:00)

Date:
1943
Main contributors:
Associated Sales Co.
Summary:
Shows the wartime need for vegetable gardens in every American community.

45. Film Communique: Fourth Issue (20:25)

Date:
1943
Main contributors:
The Signal Corps : produced by, Combat film units of Marines, Army Airforces, United States Navy
Summary:
Addressed to "the men and women of American Industry," the Film Communique series reports on military accomplishments to an audience of domestic workers producing materials for war. Composed of three short segments: Aerial Techniques details the U.S. bombing of Japanese targets in Hansa Bay, Wewak and Rabaul. Explains the parachute fragmentation or "ParaFrag" bombing techniques used. Footage of fighter-plane combat in the Pacific theater taken from gun sight aiming point cameras (titled GSAP cameras). Narration gives tallies of Japanese planes, ships and soldiers destroyed. Roll of Honor praises the work of an African-American unit, the "men of Munda," using heavy machinery to repair an airfield at Point Munda in the Solomon Islands. Fifth Army shows General Mark Clark leading the Fifth Army advance from Salerno, Italy, across the Volturno River, toward Rome.

46. [Beatrice Foods : Meadow Gold] (01:01)

Date:
19uu
Main contributors:
Beatrice Foods
Summary:
An advertisement for Beatric Foods Meadow Gold ice cream in which a narrator drops scoops of three flavors of ice cream from the top of the Leaning Tower of Piza in order to determine the bounce quality of each variety, and a boy runs to the bottom and takes one of the scoops into a dish and eats it.

47. Brazil's Fishing School (14:52)

Date:
1943
Main contributors:
United States Information Agency, United States. Office of the Coordinator of Inter-American Affairs
Summary:
Tells the story of Brazilian President Getúlio Vargas's favorite project, the Marambaia Fishing School, located fifty miles south of Rio de Janeiro on the Bay of Ilha Grande. Illustrates how the unique project trains Brazilian boys in such fishing arts as handling and building small boats, making and repairing nets, and catching many varieties fish from sardines to sharks. Detailed depiction of sardine processing and cannery, and the catching and processing of sharks for various derivative products. Narration addressed to northern audiences emphasizes that learning innovative ideas such as this school are a benefit of U.S. alliance with Brazil.

48. Wings up (21:33)

Date:
1943
Main contributors:
United States. Army Air Forces. Motion Picture Unit, 1st
Summary:
The story of the twelve weeks of discipline, concentrated study and hard work leading to graduation from the Officers' Candidate School of the U.S. Army Air Forces and the rank of second lieutenant.

49. Sealtest : double strawberry ice cream (00:20)

Date:
19uu
Main contributors:
Sealtest
Summary:
An advertisement for Sealtest Double Strawberry ice cream in which animated children play like they are in the army and move to find the product.

50. Sealtest : old fashioned peach (00:22)

Date:
19uu
Main contributors:
Sealtest
Summary:
An advertisement for Sealtest Old Fashioned Peach ice cream in which two narrators discuss the product over an animation of a peach.

51. Hood : pick up a different flavor today! (01:01)

Date:
19uu
Main contributors:
Hood Ice Cream
Summary:
An advertisement for Hood Ice Cream in which a boy enters an ice cream parlor and chooses vanilla, and when the attendant tells him about all the flavors available the boy is shown with a dish containing them all.

52. These are the men (12:16)

Date:
1943
Main contributors:
Osbiston, Alan
Summary:
Takes Leni Riefenstahl's footage from the Nüremberg speeches of the Nazi Leaders and superimposes English "translations" over a set of orations in English "in which Hitler, Goebbels, Göering, Streicher and Hess report their sins and mistakes as frankly as if they were victims of one of those notorious 'confession drugs'." (Documentary News Letter, March 1943, 195).

53. [Wesley's Quaker Maid] (01:01)

Date:
19uu
Main contributors:
Clio Awards Collection
Summary:
An advertisement for Wesley's Quaker Made ice cream in which a man eats the product and tells the viewer that they must taste it.

54. Reconditioning a Mower, part 1 (cutter bar) (21:10)

Date:
1943
Summary:
Shows how to check, recondition, and repair the cutter and adjust the knife clips and bar mechanism; how to remove and replace worn sections in the sickle and sharpen the sickle section; how to repair, sharpen, replace, and straighten the guard unit, replace wearing plates, and adjust the cutter bar to the proper lead; and how to adjust the sickle for register.

55. Study of Government (14:40)

Date:
19uu
Main contributors:
Indiana U Instructional Support Services
Summary:
[motion picture] Orients students to the opportunities and experiences for the study of government at a typical college or university. Emphasizes that government cannot be taken for granted and that everyone is a part of the government. Demonstrates various areas of government for study: American government, politics, public administration, comparative and internal relations, and immediate controversial problems. Concludes with the generalization that the study of government is democracy at work.

59. [Lawson's] (01:02)

Date:
19uu
Main contributors:
Lawson's
Summary:
An advertisement for Lawson's Butter Pecan ice cream in which a narrator tells a man that he should do one remarkable thing each day and eat the product.

60. Crops For Combat (09:35)

Date:
1943
Main contributors:
United States. Department of Agriculture, United States. Department of Agriculture. Agricultural Adjustment Agency
Summary: