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A politician asks the narrator how Ban Spray Deodorant will help his campaign for governor. The narrator replies that he is running in a very small state.
An advertisement for Ban-Lon Wearing Apparel knit wear in which a square dance caller describes the product while four couples dance various movements. Submitted for Clio Awards category Apparel.
Advertisement for Bankers Trust, featuring a man making a purchase at an antique shop. He tries to pay by check, which the shop owner doesn't accept until the customer presents his Bankers Trust card, which guarantees checks up to $100.
Two stacks of books are shown. The taller one represent the amount of books you can get from Barnes and Noble for $65.00 while the smaller stack represent $65.00 at an ordinary bookstore.
We see the original owner of Barney's in the 1920s waiting outside of a medium-sized store. He leads a man into the store and helps him find a suit, doing all of the selling and prep work himself. We then jump to the 1970s where the store is much larger with more foot traffic. We see the owner as an older man as he helps a young boy with a suit and his mother stands nearby with a smile.
An advertisement for Barney's department store in which an offscreen male narrator praises the influence of the British on men's fashion over a montage of historical images of British men in vests, Chesterfield coats, blazers, trench coats, and cardigans. The narrator extols Barney's as the men's store best continuing this tradition over a shot of a contemporary man in a suit. One of the winners of the 1976 Clio Awards.
The narrator recounts times in history in which people were ostracized for their fashion. The narrator then states that Barney's caters to all types of fashion. A tuxedo waiter tries to stop a man from entering the restaurant for not wearing a suit until the man reveals to the waiter that he is the owner of the restaurant.
An advertisement for Barney's department store in New York City depicting a man who has his clothing choices determined throughout his life by his mother, schoolmates, commanding officer, and store clerks. An offscreen male narrator describes how Barney's allows you to "dress yourself" over shots of the man entering the store and choosing an outfit that fits his own preferences. One of the winners of the 1975 Clio Awards.
A Rolls-Royce pulls up to a curb. The chauffeur gets out of the car and walks over to the window of the back passenger. He hands him some clothes. We see as the chauffer starts walking away that he's going into a laundromat. He puts the suit in a machine closest to the front window. The passenger of the vehicle is reading his newspaper leisurely and looking out to see the progress from the window. We see a new perspective of the passenger, he's wearing a shirt and underwear. When the chauffeur exits the laundromat the passenger becomes happy and expectant. The door is opened to the car and he is handed his suit. He starts putting it on, now with a cigar in his mouth. The chauffeur moves back to the driver's seat and begins to pull away from the laundromat curb. An announcer talks about Barney's wash-and-wear suits and their suit variety.
An older person in a cleaning uniform is wiping off dust with a rag when she comes upon a placard that says Barney's has 60,000 fashions for men. She is in disbelief at the number and decides to count all of the suits, we see her as she makes her counting progress throughout the store. The announcer talks about all the brands and the array of options at the store.
An advertisement for Nabisco Baronet packaged cookies in which a branded merry-go-round is used to demonstrate the product's ingredients while a woman sings about it. Submitted for Clio Awards category Baked Goods.
An advertisement for Belair cigarettes in which a narrator describes a recessed filter the user will never taste while two youths smoke and lounge by a pool of water. Submitted for Clio Awards category Tobacco Products and Supplies.